The National Information Technology Development Agency (NITDA) has launched the Digital Literacy for All campaign in partnership with Nigeria’s creative industry as part of efforts to expand digital skills and improve public understanding of ICT driven opportunities across the country. The initiative, also known as “DL4ALL”, was unveiled this week in Kano and Bauchi States to support the agency’s Strategic Roadmap and Action Plan (SRAP 2.0).
According to NITDA, the campaign focuses on fostering digital literacy and talent development, promoting inclusive access to digital infrastructure and services, building strategic partnerships, and strengthening digital trust. In Kano State, the awareness rally commenced at the Zoo Road takeoff point, passed through Tarauni Market, and ended at Farm Center GSM Market, where it attracted strong public attention.
The Bauchi outreach began at Pali Suite in the New GRA and moved through Government House Street, the Emir’s Palace, Wunti Market, Muda Lawal Market, GSM Village and Central Market, before concluding at Kano Road. Participants carried banners, interacted with traders and shoppers, and demonstrated how mobile applications can support daily activities and small business operations.
The campaign recorded lively participation from NYSC corps members, creative influencers, entertainers and market communities, helping to make digital literacy more relatable to everyday people. NITDA said the nationwide outreach is aimed at driving Nigeria toward achieving 70 percent digital literacy by 2027, in line with President Bola Ahmed Tinubu’s “Renewed Hope Agenda”, while reinforcing the agency’s commitment to building a digitally empowered, innovative and inclusive nation for future growth.
