Africa Magic, in partnership with MultiChoice, a Canal+ company, has officially opened the call for entries for the 12th edition of the Africa Magic Viewers’ Choice Awards (AMVCA), Africa’s premier celebration of film and television excellence. Entries opened on Sunday, 11 January and will close on Sunday, 15 February 2026, giving filmmakers and content creators across the continent the opportunity to submit their work for consideration.
The AMVCA remains MultiChoice’s flagship initiative dedicated to recognising, celebrating, and rewarding exceptional African storytelling across film and television. Since its inception, the awards have played a central role in elevating African narratives, promoting creative excellence, and providing a global platform for African filmmakers. The 12th edition is expected to further highlight the growth, creativity, and international relevance of Africa’s entertainment industry, while reinforcing the AMVCA’s reputation as the continent’s most prestigious awards platform.
The 12th AMVCA is headlined by Don Julio as Lead Sponsor, marking a continued evolution of the awards into a premium and culturally influential celebration of African excellence, creativity, and craftsmanship. The sponsorship reflects the growing cultural and commercial value of African film and television, as well as the awards’ expanding influence beyond the continent.
Expansion of Indigenous Language Categories
Building on its legacy of recognising both established and emerging talent, the 12th AMVCA introduces key enhancements aimed at deepening its pan-African reach. A major highlight of this edition is the expansion of its Indigenous Language categories with the introduction of the following:
- Best Indigenous Language – North Africa
- Best Indigenous Language – Central Africa
These additions reflect the AMVCA’s commitment to Pan-Africanism, cultural preservation, and equitable representation. By broadening its recognition of indigenous-language productions, the awards seek to ensure that Africa’s diverse languages, regions, and creative voices are more fully celebrated on a continental stage.
Award Categories and Eligibility
The 12th AMVCAs will feature a total of 32 award categories. These include:
- 18 jury-decided categories
- 11 audience-voted categories
- Two special recognition awards for Lifetime Achievement
- One Trailblazer Award
Eligible entries must have been broadcast or publicly screened between 1 January 2025 and 31 December 2025. Feature-length films are required to have been screened in cinemas, on linear television, and or on streaming platforms to qualify for consideration.
Ceremony and Application Process
The awards ceremony will take place in Lagos, Nigeria, in May 2026, with further details to be announced in the coming months.
How to Apply
All submissions must be completed online via the official AMVCA portal, with full preview copies uploaded exactly as screened or broadcast. Detailed guidelines, eligibility criteria, and submission requirements are available at www.africamagic.tv/amvca.
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