Google has announced that ImageFX will stop working on April 30, 2026, as the company transitions the experimental image generation tool into a new platform called Flow. The update was shared with users through an email sent to those who have been using the Google Labs experiment.
ImageFX was introduced in 2024 as part of Google Labs to test new ways of creating AI-generated images. According to Google, the experiment has now matured enough to move into a more permanent product.
In the message to users, Google explained the reason behind the transition, stating: “ImageFX launched back in 2024 as an experiment to push the boundaries of visual creation. Now, we’re taking what we’ve learned to provide a robust, long-term home for your creativity in Flow.”
Flow will include the same image-generation capabilities currently available in ImageFX but with improved performance and new creative features. One of the key upgrades mentioned is the introduction of the Nano Banana model, which Google says will provide higher-quality image details and more accurate text rendering within generated visuals.
The new platform will also expand beyond images. Google confirmed that Flow will include video creation tools powered by its Veo technology, allowing users to generate video content alongside images.
Google told users that “all the image generation features you love are already waiting for you” inside Flow, indicating that the transition is designed to enhance rather than remove existing creative capabilities.
However, the company also warned users to save their existing projects before the shutdown date. Google said that after April 30, access to ImageFX will end completely and any content left in user libraries will be permanently deleted.
The email clearly states: “Any media remaining in your ImageFX library after this date will be permanently deleted and will no longer be recoverable.”
Google said it will soon introduce a migration option inside ImageFX to help users move their creations to Flow before the deadline.

