Promasidor Nigeria has continued its commitment to youth empowerment with the latest edition of its career guidance programme, Harness Your Dream, held recently in Lagos. The initiative brought together students, educators, government officials, and professionals for a day of mentorship, motivation, and career insights designed for junior secondary school students.
Speaking at the event, the Chief Executive Officer of Promasidor Nigeria, Mr François Gillet, said the company believes that education is a powerful tool for change and community growth. “Promasidor is more than just a food and beverage company, we’re part of the community,” he said. “Harness Your Dream gives students a chance to understand their strengths, explore different career paths, and start thinking about their future in a focused way.”
Mr Gillet also mentioned other educational initiatives supported by the company such as Cowbellpedia and Ikun Milk Day, both of which promote learning and youth development across Nigeria. According to him, the company remains focused on building programmes that encourage students to think critically and plan ahead for success.
Representing the First Lady of Lagos State, Mrs Ibijoke Sanwo-Olu, at the event was Mrs Anike Adekanye, former Tutor General and Permanent Secretary of Education District II. She commended Promasidor for sustaining a programme that aligns with the Lagos State Government’s goal of preparing young people for a productive future.
“This kind of initiative fits right into the Governor’s vision for a more educated and empowered generation,” Mrs Adekanye said. “Your dreams are important, but they need to be backed by discipline, purpose, and hard work.” She advised students to stay curious, keep learning, and understand that their choices today will influence the kind of adults they become.
Also speaking, Dr Chinenyem Obasi-Obonga, Head of Regulatory and Government Affairs at Promasidor, explained that the programme supports both global and state education goals, including the United Nations’ Sustainable Development Goal 4 (Quality Education) and the Lagos State THEMES+ agenda. “Our goal is to help students connect the dots between what they’re learning and who they want to become,” she said. “With the right support, there’s no dream that’s out of reach.”
Chairman of Isolo Local Council Development Area, Mr Adebayo Olasoju, also shared his experience with the students, encouraging them to believe in themselves regardless of their background. “Don’t let your situation define your future,” he said. “What matters is your drive and how much you believe in yourself.”
Students had the opportunity to interact with Promasidor staff members who offered practical career advice and shared personal success stories. Among them were Mr Olabisi Ajeyomi, Head of Sales and Operations Planning; Mrs Arike Nwachukwu, National Key Account Manager; and Mr Chukwunonso Udeh, Performance and People Services Specialist. They urged students to set realistic goals, stay committed, and plan wisely as they pursue their dreams.
The interactive event featured quizzes and games that kept the students engaged, with some winning prizes for their enthusiasm and quick thinking. The atmosphere reflected excitement and learning, showing how initiatives like Harness Your Dream can inspire students to make informed career choices.
Other notable attendees included the Director of Human Resources and Corporate Services at Promasidor Nigeria, Mrs Efeguom Oriero; representative of the Lagos State Agency for Mass Education, Mr Ibrahim Mustapha; Chief of Staff to the Chairman of Oshodi Local Government, Mr Leke Banjoko; and members of the Education District 6 team.